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Why do sales professionals love cloud phone systems?

No matter whether a company sells professional services, cool gadgets, delicious meals or anything else: while every employee has an important role to play, the fact is – and always will be – that the gateway to an organization’s success is sales.

Indeed, without sufficient revenue, companies cannot reach their goals or targets. And while sales figures generally rise and fall due to cycles and other market variables, a sustained decline in revenue inevitably – and frighteningly – leads to layoffs, downsizing and, in extreme cases, bankruptcies and closures.

Given how important sales are, it makes sense that thriving companies around the world are switching to an innovative cloud phone system. Here are the 5 reasons why sales professionals love this technology and would rather give up their (sacred) expense account or vacation days than go back to a conventional landline phone system:

1) Integration with CRMs

Cloud phone systems integrate seamlessly with CRM systems such as the Axialys call center software, which allows sales professionals to capture call data in real time and improve the customer experience by automatically displaying all historical information (for example, past touchpoints and purchases).

2) Total mobility


Sales professionals who spend part, most or nearly all of their time out of the office (aka “road warriors”) can connect with colleagues and clients via their smartphone or desktop softphone anytime, anywhere. Plus, when they make outbound calls, the company name/number appears on caller ID instead of their personal name/number.

3) Voicemail to email

Studies reveal that 35 to 50% of sales go to the salesperson who responds first. A cloud phone system includes a built-in voicemail-to-email feature, which allows sales professionals to take time-sensitive calls on the go. As a result, they can respond faster than their competitors and gain a crucial edge in closing the sale!

4) Web conferencing

While many of today’s customers are satisfied with phone calls and emails, many want to meet face to face – which can be inconvenient or, in some cases, logistically impossible (for example, the client is located in Nashville and the sales professional is located in Charlotte). Cloud phone systems come with built-in web conferencing, so sales professionals can effortlessly bridge the distance gap and create valuable face time.

5) Live call transfer

Last but not least, it is typical for many sales professionals to take a call on their smartphone, head to the office, and then go to their desk – or vice versa. With a cloud phone system, they can easily transfer live calls from one system to another and keep the conversation going instead of having to say “can I call you back?”

In Short:

Today’s sales professionals face constant pressure to meet quotas and maintain revenue. However, research shows that nearly two-thirds of their time is wasted on non-revenue-generating activities. A cloud phone system changes the game and allows sales professionals to do what they – and everyone else – need them to do: Sell!

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